A news feature is a deeper exploration of a topic within a newspaper or broadcasting program. It often takes the form of a human-interest story, but it can also be an opinion piece or a commentary on a trending issue.
A good news feature combines journalistic skills with storytelling artistry. The key is to pick a compelling angle, conduct thorough research and structure the article effectively. The outcome is an article that resonates with your readers.
When you write a news feature, think about your audience first and keep them in mind throughout the planning and production process. If you’re writing about a local community, for example, your goal may be to help people better understand why a local cause is so important to them. If you’re highlighting the work of a particular group, for instance, you might want to time the article around a national event or seasonal activity that the group supports or participates in.
Use the technique of “show, don’t tell.” This means that you should describe what is happening, rather than simply stating it. For example, instead of saying “Johnny ran up the hill,” say “Johnny’s legs were aching after he forced himself up that steep hill.”
Whenever possible, use persuasive language features like emotive language, rhetorical questions, facts, quotes, direct address and inclusive pronouns. These elements will engage your audience and make them feel that they’re part of the story. Then, draw a conclusion that offers insight and leaves them with something to ponder.